Enoteca 128
Enoteca 128 is the new Italian restaurant and wine bar in Sydney, Australia.
This new and modern hospitality venture aims to bring the Italian hospitality of the 80s to Sydney in the third millennium. For native Italians, the renowned hospitality of their homeland is synonymous with warmth, relaxation, quality and, above all, family.
Briefing
To create a logo and a corporate identity that conveyed the values without making them a simple cliché, but rather bringing out Italian excellence, making it familiar, recognizable and accessible.
Key Values
Italian Legacy
Best Products
Innovative Approach
Finest Wine Selection
e-no-te-ca
/eno’tɛka/
noun, feminine.
Enoteca 128 is the new Italian restaurant and winery in Sydney, Australia.
Where food and wine lovers meet.
Dish
A thickened circumference that encloses all the symbolism of the pictogram, just as the plate encloses and frames the customer’s product.
Corkscrew
The iconic shape of the corkscrew reiterates the message that, in addition to the “good food” typical of Italian tradition, the restaurant also and above all serves “good wine”.
Wine Glass
The arc of the circumference obtained from the Boolean difference between the circumference and the shape of the corkscrew tells the story of the shape of the wine glass, another element that frames and encloses the client’s flagship product.
Fork
Rebalance the pictogram by reiterating one of the two flagship products of the client’s business reality.
Typography
Breamcatcher
Regular
Logotype & Pay-Off
Bodoni
Regular
Bold
Online & Offline Text
Logo proportions
Horizontal
Vertical
Color Palette
128
Italian Passion Red
128
White
128
Cream White
128
Matte Black
128
Gradient Red
